G2A.com is hitting back against Gearbox and critics after Gearbox Software pulled its partnership in response to consumer backlash over a publishing partnership between Gearbox and G2A.
“Some developers,” said the company, “and a few influential YouTubers (with John Bain at the forefront) would like to spread an image of G2A.COM as a place which exists from being an intermediary in selling illegally acquired keys. This depiction is far removed from reality.”
As for Gearbox’s demands, well G2A had some words for them. The company refuses to change G2A shield, a security measure that has been criticized as both G2A profiting off of the use of its system for fraud and simultaneously giving the company less reason to combat said fraud, to become a free rather than a paid service. In response to Gearbox’s demand that G2A provide an API where developers can flag stolen keys, the company also refused unless the developers are ready to pay handsomely for such protection. As for throttling non-certified users to prevent mass key flipping, the answer was also no. And finally, in response to demands that G2A make its systems more transparent with less hidden charges, in regards to its system which seems designed to trick customers into buying into the monthly subscription service G2A Shield, the company also said no.
G2A has received heavy criticism in the past over its marketplace, with claims that the company does not do enough to prevent its market from being used for fraudulent activity. Developers from Ubisoft, Origin, Zenimax, and more have deactivated keys in large quantities that were purchased and sold on stores like G2A and Kinguin with stolen credit cards. G2A claims that they are working on improving their systems.