Jagex Declares Runefest 2014 “Most Successful.”


Jagex has declared this year’s Runefest, a convention for RuneScape fans, the most successful to date. At the festival held at London’s Tobacco Dock, Jagex revealed Chronicle, a collectible card game due to release next year. The convention played host to numerous presentations, Q&A sessions with developers, cosplay events, and other distractions.

At the center of the event, of course, was Jagex’s flagship title RuneScape. In addition to congratulating the game for its continued growth, a 20% bump in subscribers in July alone, design director Mark Oglive took to the stage to announce RuneLabs, an upcoming platform where players will be able to formally suggest ideas to be implemented, giving the community the chance to vote on said updates. RuneScape’s 2015 content schedule was partially revealed, with major updates including world events and a brand new client on their way.

Perhaps most impressive is the notation that 40% of Runefest attendees did not pay a dime of real money for their tickets, buying them using in-game wealth through RuneScape’s PLEX-esque Bond items.

The event also bore witness to an unprecedented broadening of RuneScape bonds usage. The digital currency allowed 40% of RuneFest attendees to obtain event tickets through their in-game wealth. Furthermore, a number of players used bonds to ‘pay’ for their accommodation and flights to the event, allowing them to attend RuneFest without spending a penny of real world money.

More details on Runefest revelations will be made available in the coming months.

(Source: Jagex press release)

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