Revenue Doubled Under Free To Play


As much as I know there is a subsection of gamers who want nothing more than for The Old Republic to be down and out so they can justify kicking it over and over, I have bad news for you: According to an earnings call by Electronic Arts, The Old Republic has not only grown exponentially in size, it is making lods of emone. 1.7 million new players have joined since the game went free to play, bringing up subscriptions to just under half a million.

“The really interesting thing that’s happening inside the service right now is monthly average revenue for the game has more than doubled since we introduced the free-to-play option. And as we look forward, we’re going to continually invest in new content for the service and for players every six weeks or so.”

Granted that news shouldn’t exactly be surprising. We would have been more surprised if The Old Republic had somehow managed to have less players and be making less money after the transition.

(Source: Polygon)

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