Fractured Online Fractures Off Its Subscription, Going F2P


Coming soon.

Fractured Online is going free to play soon. The news came this week from the folks at Dynamight Studios and, in their own words, shouldn’t be much of a surprise to anyone. Instead those who bought the game will get their cost back in the form of seasonal passes.

The reasoning behind this choice is simple: the current box price of the game ($15) is very low, especially in developing markets (where it’s discounted further on Steam), and only accounts for a minority of our revenues. At the same time, the fact a box price exists at all still acts as a major barrier to acquiring new users. This is made even harder by the presence of strong F2P competitors in the market.

Check out the details here.