Richard Bartle is the creator of the first ever virtual world: MUD1. Bartle also believes that the free to play model has a half life, and will eventually fall out of favor with gamers. At a Develop conference in Brighton, Bartle stated that inherent qualities undermine the free to play model, despite it being a great revenue model right now.
“It will tail off because there is a fixed amount of people willing to spend enormous amounts of money, and there’s too much competition for those people.”
There is a heated debate on whether or not the bubble on free to play has burst. Check out more information at the link below.
(Source: Gamesindustry.biz)
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