You all know what February means, and I’m not talking about TERA going free to play. It’s quarterly report month! Activision has released their fourth quarter reports for 2012, and things are looking…toward the future. Net revenues for 2012 were up $500 million to $4.99 billion, with CEO Bobby Kotick describing the year as “the best performance in [Activision’s] history.” Skylanders, Activision’s toy-based game, has officially made its way into the billionaire’s club, selling over 100 million toys to the tune of $1 billion worldwide. Diablo III became the #1 best selling PC game with more than 12 million sales, while Mists of Pandaria took its place at #3.
World of Warcraft still retains its throne as #1 subscription MMO, dropping from the 10 million reported in Q3 2012, while still not dipping as low as the 9.1 million the quarter before.
As of December 31, 2012, Blizzard Entertainment’s World of Warcraft remains the #1 subscription-based MMORPG, with more than 9.6 million subscribers
Back in 2011, Blizzard announced a commitment to release more content at a faster pace, in order to combat the issue of players chewing through an expansion’s content and then unsubscribing out of lack of things to do.
(Source: Quarterly report)
MMO Fallout 