Star Vault's Greatest Risk: Lack Of Demand


Earlier this month, Star Vault released their Annual Income report for 2011. There wasn’t much in the document that we didn’t already know from last year, but at one point the company lays out what it refers to as Mortal Online’s “greatest risk.”

Star Vault’s greatest risk is a lack of demand for its product. An insufficient market risk the company’s earnings and ultimately the financial position. Risk is an inherent part of all business and continuously examined, and the highest priority. Based on each individual situation later approved measures to limit the risks.

In the past, Henrik Nystrom has admitted that Mortal Online’s steep learning curve, less than user friendly atmosphere, and hardcore PvP atmosphere were the biggest factors for Mortal Online’s lack of widespread appeal. In the first quarter of this year, however, Mortal Online’s sales sharply rose 50% in February, and the developer enjoyed a subsequent rise in revenue in profits for the appropriate quarter (Q1 2012).

Star Vault’s second quarter releases should be out by the end of the month.

Star Vault’s Greatest Risk: Lack Of Demand


Earlier this month, Star Vault released their Annual Income report for 2011. There wasn’t much in the document that we didn’t already know from last year, but at one point the company lays out what it refers to as Mortal Online’s “greatest risk.”

Star Vault’s greatest risk is a lack of demand for its product. An insufficient market risk the company’s earnings and ultimately the financial position. Risk is an inherent part of all business and continuously examined, and the highest priority. Based on each individual situation later approved measures to limit the risks.

In the past, Henrik Nystrom has admitted that Mortal Online’s steep learning curve, less than user friendly atmosphere, and hardcore PvP atmosphere were the biggest factors for Mortal Online’s lack of widespread appeal. In the first quarter of this year, however, Mortal Online’s sales sharply rose 50% in February, and the developer enjoyed a subsequent rise in revenue in profits for the appropriate quarter (Q1 2012).

Star Vault’s second quarter releases should be out by the end of the month.