Ubisoft has released their first quarter sales figures for the 2015-2016 fiscal year with results that are better than expected. While the company had forecast earnings of €80 million, the company actually pulled in €96.6 million. Sales have been strong thanks to the performance of Assassin’s Creed as well as continued sales of Far Cry, Watch Dogs, and The Crew. As far as platforms go, digital revenues more than doubled from 23% to 56% of total sales over last year.
Sales for the first quarter of fiscal 2015-16 came to €96,6 million, down 73.2% (75.6% at constant exchange rates) compared to €360.1 million for first-quarter 2014-15 which saw the release of Watch_Dogs®.
Geographically speaking, Europe and North America still hold the majority of sales while the ‘rest of the world’ has grown from 12% last year to 20% of market share this year. On platforms, the Playstation 4 is in a clear lead over the Xbox One (27% compared to 11%), with the latter bringing in as many sales as the old generation of consoles (360 and PS3, 11% each) while the Wii and WiiU combined only accounted for 3%.
The PC, on the other hand, has seen a major growth in revenue share, from 14% last year to 23% this year, giving it more than twice the sales of the Xbox One. The results are even more impressive if you believe Ubisoft’s estimation from 2012 that the PC has a 95% piracy rate.
“On PC it’s only around five to seven per cent of the players who pay for F2P, but normally on PC it’s only about five to seven per cent who pay anyway, the rest is pirated. It’s around a 93-95 per cent piracy rate, so it ends up at about the same percentage. The revenue we get from the people who play is more long term, so we can continue to bring content.”
Second quarter releases by Ubisoft include Might & Magic Heroes VII, Rabbids Appisodes, and Toy Soldiers War Chest.
(Source: PC Gamer)
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