Runescape: Clever Publicity Stunt To Bring Back The Wilderness


Vote or die...but not from PvP

Back in 2007, in an attempt to combat rampant real world trading that threatened to knock Runescape out of existence, Jagex implemented a drastic series of updates that resulted in a dramatic change for the way Runescape functioned. Items were assigned numerical values, and trade restricted based on those values. Players no longer dropped items for others to see upon death, and gravestones were implemented to safe-guard their belongings for a temporary period of time. Player vs Player combat in the “wilderness” was removed completely, replaced by PvP mini-games.

Since then, Jagex has restructured the rules slightly. The bounty hunter mini-game was removed completely, and replaced with special worlds where player vs player combat can take place anywhere, as well as other special PvP worlds. The trade restrictions have been lessened in some circumstances, and between players who have been friends for a long time, as well as a membership perk. Still, many players long for a time when it was possible to loot someone upon death, or for the ability to gank someone in the wilderness.

Jagex launched a new page asking players if they would like the Wilderness back, as well as free trade, and the “yes” answers are flooding in, literally, at a rate of about a hundred fifty per second (I took the screenshot as I was writing the first sentence. At this point the vote is now up to 407 thousand). If enough [citation needed] players vote yes, Jagex will apparently return to the old practices. No idea on how many votes will be required. (409,000 votes)

If you hadn’t noticed by the manner in which the voting is taking place, this is essentially a publicity stunt and the decision has already been made as to whether or not the updates will be reversed. There is no method of preventing flooding, you need a valid username but you don’t have to login or provide any real account details, and there is no option to press “no,” other than to not vote. (415,000 votes)

Still, this is a fun publicity stunt. The voting ends on the 14th of January, which at this rate will result in probably around every one of Runescape’s 130 million registered usernames being thrown into the pot, whether or not that person actually wants the update. (423,000 votes)

More on Runescape as it appears (424,000 votes). Head here to vote:

http://www.runescape.com/wilderness