
Two months ago, Sony Online Entertainment incited a backlash from the community by removing the ability to purchase subscriptions with Station Cash without notice. In learning from their past PR mistake, Sony has offered players prior notice before their next change. Beginning Monday August 27th, it will no longer be possible to purchase expansion packs on Everquest I & II or DLC packs on DC Universe with Station Cash. For the next day or so (until early morning August 13th), players will be able to purchase expansion packs at 50% off.
Unfortunately, the cause of this change in marketing is due to the substantial cost in content development clashing with Sony’s desire to continue running double and triple Station Cash promotions, as well as free Station Cash for subscribers. The two deals combined into an unsustainable, low level of income.
(Source: SOE Announcement)