Cash shops can be a major pain in the rear, especially if you’re the type of player who would take Bioware up on their 350 character slot limit. Buying multiple copies of the same piece of cosmetic clothing or vanity pet can get pretty expensive when you’re looking at three, four, or more alternate characters. As a measure of good customer service, many MMOs allow for cosmetic unlocks to be available account-wide, enticing users who might otherwise be dissuaded by the threat of high-costs to open up their wallet.
Starting today in The Secret World, it will be possible to unlock pets account-wide for the cost of 25% over the base cost of the pet. So for instance if a single pet cost 200 Funcom points (not a real estimate), the cost to unlock account-wide would be 250 Funcom points. If you already own the pet as of the transition, you will simply have to pay the 25% extra cost in order to unlock them account-wide. Additionally, Funcom will be rolling out the veteran reward system soon. Players who purchase a subscription will receive relevant points at the start of the period, including multi-month subscribers as well as Grand Masters (lifetime accounts). Funcom is planning on adding in a large variety of items, although the total list has not been fleshed out.