It has been more than eight years since NCSoft shutdown City of Heroes and unsurprisingly there are still a lot of people who haven’t quite forgiven the developer for its transgressions. As MMO Culture noted this week however, it looks like NCSoft has filed new trademark applications for the City of Heroes brand. Could this mean something new on the horizon for City of Heroes?
Our guess? It might have something to do with the rogue server negotiations that have been going on for some time now. It might also be related to the fact that NCSoft’s trademarks for City of Heroes have all died. The prior trademarks for City of Heroes, Going Rogue, Freedom, etc, have been listed as abandoned for several years now. You see, in order to keep a trademark going you have to show that it is still in active use; a reason to be protecting it.
Since NCSoft has had no interest in the City of Heroes name for nearly a decade now, their lawyer never bothered submitted a notice of continued use. Once a trademark is knocked off for lack of notice, it is unrevivable. You want it back, you’ll need to file a new application. So why does NCSoft suddenly want the trademark back? It could be that they just didn’t notice it had expired, it could be that they are protecting their interest in the names as part of the negotiations with the rogue server teams.
It could just NCSoft wanting to collect its toys so nobody else can play with them. We will have to wait and see.
Source: Trademarkia via MMO Culture
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